The Los Angeles Rams' offense is looking to prove that last year's resurgence was no fluke. In their first preseason action, they showcased the same creative motion and play-action concepts that made them so effective. The team's success is built on a consolidated touch distribution, funneling opportunities to their key playmakers, a strategy that led to incredible fantasy production for their top stars in 2024.
With a healthy core of star players, the Rams are once again a Super Bowl contender. Their high-powered offense makes their primary running back one of the most valuable assets in fantasy football, provided he can maintain his hold on the job. The fantasy community watched the NFL draft closely, as the team's decision to add a running back created uncertainty around the incumbent starter's workload for the upcoming season.
Despite the Rams drafting a running back in the third round, Kyren Williams has maintained a firm grip on the starting job. He's taken all first-team snaps through the first week of practice games and continues to be the primary goal-line back. His performance in the scrimmage was a statement; he looked decisive, powerful, and showed the same all-around skill set that made him a league-winner last year. He was also heavily involved in the passing game, catching several passes out of the backfield.
While the rookie is a factor for depth and will likely be involved enough to be a nuisance, Kyren's role as the high-volume lead back appears safe. The coaching staff clearly trusts him in all situations, especially in pass protection, which is crucial for keeping him on the field. For now, fantasy managers can feel confident that Williams will once again see the elite usage that made him a fantasy superstar, keeping his volume-based floor intact and making him a solid pick in the first two rounds.